With the internet becoming one of the leading resources online, any business that wishes to be competitive must have a professional website. Those who do not have risk losing prospective customers. Long before they decide to make a purchase, consumers usually evaluate the companies and their products. If your website does not look secure or […]
When it comes to web development there are a lot of platforms and tools that can help you make your work easier. With Ecommerce Development platforms, the list is numerous. While searching for a tool you need to consider which one works best for your Ecommerce business. As businesses go online you need to create […]
Getting a good Mobile App Development company to develop a high quality app for your mobile phone isn’t an easy task. Ultimately what determine if an app is successful is the user experience and the quality of the app. DOTh Inc., Toronto-based leading Mobile application Development Company boasts of skilled developers, capable of developing high […]
What factors do you consider most critical before establishing an online business or store? If you are like most people, choosing between the numerous e-commerce platforms currently available can be quite a daunting task. But you don’t have to wade in this confusion as WordPress development professionals specializing in woocommerce development in Toronto are always […]
You probably have been performing incredibly well, as a startup or even as an established business, without a professional website. But have you stopped to think what boost your already phenomenon sales would receive from a custom website? And this doesn’t just mean an electronic version of your sales brochure. But a carefully-strategized site solely […]
In the competitive market location of the contemporary world, it has been very hard to promote services and products for the businessmen. Nowadays company professionals are making usage of the web to promote their products and services online by increasing search engine ranking. For them the website development is the primary media to obtain near […]
We are at present living in the online age. In this age, it has become an absolute necessity to own a professional website for almost all business ventures and career choices. A great website can play as the most proficient marketing tool where you can easily display your work and skills while also using it […]
The phrase “content is king” in reference to the importance of quality content for internet web pages is almost as old as the internet itself. In fact, the recent two Google algorithm updates—Panda and Penguin—dramatically altered the landscape of internet marketing and Search Engine Optimization. These updates favor websites that present valuable and relevant content […]
A great website is not the easiest thing to achieve on one’s own. Hours and hours can go by and amazing content can be created, but if you don’t know what you’re doing, you stand the risk of not even being detected by the search engines.
Web developers work hard everyday to help clients generate better site traffic and one of the most important aspects to take into consideration is your website’s design. A good, well-structured web design, both in aesthetics and in usability, is one of the most fundamental keys to your success.
What you want in your website is for people to arrive, become interested in your content and interact with your site, for as much and for as long as possible. You want them to buy your products or view your content or read your posts; you want to engage your audience.
A landing page is a page which has a discrete identity, separate from the main website it is attached to. It receives traffic independently and is designed for a specific marketing cause. A landing page makes the visitor focus entirely on the action/product. The user directly reaches the page without having to surf the intermediate pages. This reduces his search time and also gives a boost to the SEO rankings of the page.
How do landing pages work?
There are a number of marketing arsenals that lead you to a landing page. Emails, referral traffic, direct traffic, and blogs are some great channels that can directly lead the visitor to a landing page. You could directly share the links of your landing pages in various marketing channels. The visitor can directly land on the page, get appropriate information and leave. There is no fear of getting lost in the vast amount of data available online.